Wok To Walk

UK & International Franchising

Wok To Walk
18.07.2016 lss-seeds

Founded in 2004, Wok To Walk is the number 1 noodle bar brand in Europe and soon … in the world!

Wok To Walk operate nearly 100 sites in 18 countries. The company is part-owned by Toridoll, a very large and experienced Japanese restaurant corporation with over 1,300 restaurants worldwide.

The customer proposition is noodle and rice dishes cooked in a wok to order in a theatrical open “kitchen” and served quickly to eat in, take away or have delivered.

It is a brand with the cool factor that has been successful in each market that they have entered since its inception and that operates from top units in iconic urban locations such as NYC’s Times Square, La Rambla in Barcelona, London Oxford Street and Baker Street and Berlin Alexanderplatz. The concept requires extraction but it can be implemented from 150 sq ft with a central or remote kitchen or from 500 sq m without.

Segment: Quick-Service
Menu: noodle and rice boxes, drinks
Number of stores: 86 (2017.) 2018 projection: 106.
International Presence: UK, France, Germany, The Netherlands, Italy, Spain, Portugal, Baltic Countries, Bulgaria, Malta, Cyprus, Israel, Morocco, India, Saudi Arabia, United States, Ecuador, Colombia
Location type: high street, food court, non-traditional
Footprint: 500 -2,000 sq ft
Usage: A3 (full extraction required)

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