Crêpeaffaire is branded, systemized and urban version of a French crepe café with strong intrinsic economics and excellent ROI potential.
Crêpeaffaire is a unique and independent quality food brand, serving freshly baked savoury and sweet crêpes made with organic flour and natural ingredients.
Its philosophy is to position crêpes as an indulgent yet healthy alternative to traditional fast food within the fast casual food segment. Since its 2004 creation, it has become the UK’s market leader, successfully operating in a variety of locations and formats. Its unique production system features a “crêpe theatre” and ensures speed, hygiene and a total absence of odours. It can operate on small footprints without the need for costly kitchen extraction (A1 planning) thus providing maximum location flexibility.
Crêpeaffaire caters to a wide target audience for all-day eating and snacking with a product and packaging ideal to eat in, consume on the go or have delivered. It is ideally suited to a shopping, leisure and transport destination/interchange with a varied clientele and brand representation, both in the UK and internationally.
Segment: Quick Service / Fast Casual Menu: Savoury and sweet crepes (also available gluten-free), fairtrade and organic coffee, ice cream, shakes, waffles and smoothies. Number of Stores: 15 International Presence: The Netherlands, Kuwait, Saudi Arabia Location type: High street, shopping malls, concessions and other non-traditional Footprint: 200 -1,200 sq ft Usage: A1
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