freshii is an international quick-service restaurant concept on a mission to help citizens of the world live better by making healthy eating convenient and affordable. Since its creation in 2005, freshii has expanded to 85 cities in 14 countries, becoming the International market leader in its category and one of the fastest growing brands and food franchises worldwide.
Freshii’s strong offer around the main meal occasions – consisting of salads, bowls, burritos, wraps – is complemented by breakfast and its own “coffii” blend, all of which allows the store to trade all day.
Moreover, an uncomplicated operation and flexible business model allow freshii to operate without the need for expensive kitchen equipment/infrastructure and skilled personnel. This is reflected in its moderate capital expenditure requirement and it enables the brand to have a strong ROI potential also in high labour markets.
freshii has a strong track-record in franchising, the majority of its stores being run by franchise partners. This stems from the brand’s commitment to continuously innovate its menu and business processes and support its franchisees via dedicated Business Coaches, regional and national marketing support and trading and development of franchisees and their staff.
Joining freshii does not only mean becoming part of a brand in tune with all current consumer trends, but also an established franchisor focused on the development of its franchisees’ business.