You Me Sushi steps up its UK franchise expansion

You Me Sushi steps up its UK franchise expansion
01.11.2023 seeds-consulting

1st November 2023

The unique London-based sushi brand, You Me Sushi, is continuing its growth in the capital and expanding further afield across the UK through franchising. Since launching their flagship Marylebone store in 2008, the brand has achieved huge success and now boasts 21 sites in their estate, with many more to follow.

At the latest opening in Lakeside Shopping Centre, business is already booming, with an official grand opening celebration upcoming in early November. In addition, next week will see You Me Sushi expand further south with the launch of a store in Brighton, and a site due to open in Luton by the end of the month. All these sites are going to be operated by a mixture of experienced multi-unit franchisees and You Me Sushi’s ex managers.

In the coming weeks You Me Sushi is also set to further bolster its presence in London, especially in the Docklands, with two openings planned in Canary Wharf and another for Canning Town.

According to Head of Development Tim Circus “our success as a brand starts with the food: it is freshly made on site every day and supplied at competitive price points. We experience no seasonality in our stores as we offer a diverse range of hot dishes that sell exceptionally well all year round”.

Retained franchise consultant Matteo Frigeri of Seeds Consulting adds: “You Me Sushi is equally enticing for a prospective franchise investor. To start, establishing a You Me Sushi store is only half the cost compared to that of high street sushi brands. Concerned about finding skilled chefs? You Me Sushi can assist you in recruiting them effortlessly, as they have access to a wide talent pool. And worry not about their salaries! Labour costs typically account for only 25% of net sales, primarily because there is minimal labour involved in front-of-house operations.”

With a burgeoning market, varied menu, and consolidated delivery infrastructure, the You Me Sushi brand is constantly going from strength to strength and is looking forward to extending its franchise journey with even more developments scheduled around the country in the New Year.

About You Me Sushi

You Me Sushi has been thrilling London with its unique approach to Japanese cuisine since 2008. After opening its first sushi takeaway store in London’s Marylebone district, a second outlet opened in London Westfield in 2010, and today the brand operates in 21 sites across the UK.

With the soaring popularity of clean-eating, raw, and plant-based diets, and an increasingly growing health-conscious demographic, there has been a huge surge in demand for You Me Sushi cuisine. Sushi in particular has seen a spectacular growth in demand across the UK and has now become the 4th largest “food to go” product.

A You Me Sushi location can achieve High Street level sales even from secondary locations, given a huge demand for deliveries and catering. Currently, a healthy share of the brand’s business comes from delivery sales, supported by its very own delivery infrastructure. This grants franchisees the potential for higher profit margins than its competitor brands as there is less reliance on 3rd party aggregator sales.

For further information on franchising with You Me Sushi, you can visit this link or contact Seeds Consulting at


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